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Why I Started Rumble
By Chris Pavlovski

Rumble is based on a deceptively simple concept: The Internet should remain free and open.  People should be free to produce and view online content without worrying about censorship or algorithmic manipulation. If someone makes a video that people like, they should have the opportunity to monetize it and build a following. Rumble isn’t in the business of picking which videos succeed and which fail; we simply provide a platform for creators and their audiences. This is how all platforms should work.

When Google bought YouTube in 2006, I knew the playing field had shifted for good. In rapid succession, YouTube’s competitors, including Dailymotion and, folded because they couldn’t withstand the combined might of YouTube and Google. I knew then that I wanted to go toe-to-toe against YouTube and inject competition into a monopolistic marketplace.

That is why, in 2013, I started Rumble and began building the infrastructure we needed to compete with Big-Tech giants. This wasn’t an easy task because Big-Tech companies have a huge size and reach advantage. We designed Rumble to focus on a group we thought YouTube and other platforms often overlooked, small creators. We wanted to be a place where creators knew that an algorithm wouldn’t determine the success or failure of their videos.

Rumble doesn’t have any hidden agenda. We exist to ensure creators have a platform to disseminate their message to those who are interested. Since our founding, we have struck back against Big Tech whenever possible. We even sued Google for prioritizing YouTube videos in its search algorithm.

Over the last two years, many creators and users have realized that Rumble is a refuge from the cancel culture. We have grown rapidly in size as media superstars including Dan Bongino and Gov. Ron DeSantis have taken Rumble by storm. Whenever YouTube cancels someone like Dr. Rand Paul for committing a so-called “thought crime,” we gain momentum and subscribers. We now routinely set video production and consumption records as we continue expanding.

We have also been building up resources—Peter Thiel and J.D. Vance have invested substantially in Rumble. We also recently acquired Locals, a subscription-based online platform where users can interact directly with creators. Our growth has also been physical as we recently announced our U.S. headquarters in Florida and plan to expand there in the coming months.

Most recently, Rumble entered into a business combination agreement with CF Acquisition Corp. VI (NASDAQ: CFVI), and the transactions contemplated by the business agreement are expected to close in the second quarter of 2022, subject to customary closing conditions. This move will let members of the public join us in our mission. Going public will allow us the opportunity to access the resources and support we need to continue building a new economy for creators and viewers that emphatically reject Big-Tech’s policies and further our goal of creating a complete cloud infrastructure that protects Rumble and our creators from any retaliation from outside companies.

Rumble won’t stop now. We have been building up momentum over the last nine years, and the world is now seeing the results. People from all walks of life are flocking to Rumble because it provides them a place to express their ideas free from arbitrary discrimination or manipulation.